Hoodies + Sweats
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Butter Terrain Pullover Hood Ash
$130.00 -
Butter Club Zip-Thru Knit Ash
$180.00 -
Butter Club Zip-Thru Knit Navy
$180.00 -
Butter Trumpet Pullover Hood Ash
$130.00 -
Larriet Parks Knit Grey Marle
$165.00 -
Pearls Fur Zip Hood Black
$180.00 -
Larriet G9 Hoodie BrownSale
Regular price$175.00Sale price$160.00 -
Larriet G9 Hoodie Navy
$175.00 -
Larriet G9 Hoodie Grey MarleSale
Regular price$175.00Sale price$160.00 -
thisisneverthat Camouflage Thermal Zip Up Hoodie CamoSale
Regular price$280.00Sale price$266.00 -
Power Goods Loopback Hoodie Ash
$170.00 -
Carhartt WIP Hooded American Script Jacket Grey HeatherSale
Regular price$300.00Sale price$235.00
Hoodies & Sweatshirts
The humble hoodie traces its origins to 1930s New York, where Champion Products (then "Knickerbocker Knitting Company") created the first hooded sweatshirt to protect warehouse workers and athletes from the elements. By the 1970s, this utilitarian garment had been adopted by graffiti writers seeking anonymity, hip-hop pioneers establishing visual identity, and early skateboarders needing warmth during sessions.
Through the '90s, the hoodie transformed from functional athletic wear to cultural statement piece, simultaneously embraced by counterculture movements and demonized by mainstream media. This tension only cemented its status as uniform for anyone existing outside conventional boundaries—whether pushing against societal norms or just pushing across concrete. The garment's journey from workwear to high fashion mirrors street culture's own trajectory from marginalized to monetized.
Today's hoodies balance heritage construction techniques with contemporary materials and fits. Premium options feature heavyweight cotton blends, reinforced stitching, and details like hidden pockets or vintage washing techniques. Whether oversized for layering, fitted for cleaner silhouettes, or technical for performance, the modern hoodie remains the quintessential cornerstone of any legitimate wardrobe—the rare garment that's simultaneously statement piece and blank canvas, personal armor and public declaration.